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CIIE 2024: International Business Growth in China

The 7th China International Import Expo highlights the growth of international businesses in China and their adaptation to market trends.

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China

ChinaInternational TradeBusinessInternationalMarketExpo

Lego GroupSchneider ElectricNestle S.a.Singapore Business Federation (Sbf)Dow Inc

Paul HuangYin ZhengZhang XiqiangKok Ping SoonKevin Kolevar

How has the China International Import Expo (CIIE) evolved over the years?: The CIIE has witnessed significant growth and evolution over seven years, with many participating companies expanding their operations and adapting to the changing market trends in China.
What changes in consumer behavior has Nestle observed in the Chinese market?: Nestle has observed a shift in Chinese consumer preferences towards healthier and more experiential food choices, leading to diversification of its product offerings.
What was the main display of the LEGO Group at the 7th China International Import Expo?: The LEGO Group showcased a 4.75-meter-tall installation made of over 300,000 LEGO bricks at the 7th China International Import Expo (CIIE), highlighting its commitment to the event and showcasing its products inspired by Chinese culture.
What sectors are Singaporean companies increasingly investing in within the Chinese market?: The Singapore Business Federation (SBF) highlighted the increasing involvement of Singaporean businesses in China's high-quality investment sectors beyond food and beverage, including biotechnology.
How has Schneider Electric adapted its business strategy in response to the changes in the Chinese market?: Companies like Schneider Electric have expanded their presence in China beyond their initial focus, leveraging the growth of digitalization and green low-carbon development.

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