kathimerini.gr
Greek E-commerce Booms, but Skills Gap Hinders Further Growth
Greek businesses generated €31.5 billion in e-commerce revenue in 2024, a 25.8% increase from 2023; however, challenges remain in accessing high-speed internet and skilled IT professionals.
- What is the overall impact of the increase in e-commerce turnover on the Greek economy and its digital transformation?
- The total turnover of businesses from e-commerce in Greece reached €31.5 billion in 2024, a 25.8% increase from 2023, representing 8.4% of total business turnover. This is based on a sample of 41,447 businesses surveyed by ELSTAT.
- How can Greece address the skills gap and high salary expectations in the IT sector to foster further growth in its digital economy?
- Greece's digital economy faces challenges in attracting and retaining skilled IT professionals. A significant hurdle (77.8%) is the lack of experience among candidates, coupled with high salary expectations (67.1%) and skill gaps (66.6%). Addressing these issues is crucial for accelerating the country's digital transformation.
- What are the main challenges facing Greek businesses in adopting and utilizing advanced digital technologies such as high-speed internet and AI?
- The growth in e-commerce reflects a broader trend of digitalization in the Greek economy. While nearly all businesses (99%) have internet access, only 3.8% have connections of at least 1 Gbit/s, indicating a need for improved digital infrastructure. Furthermore, 7.8% of businesses utilize AI systems, primarily for IT security and business process management.
Cognitive Concepts
Framing Bias
The framing is largely neutral. The article presents statistical data and findings without significant editorial spin. The headline is descriptive, summarizing the main points of the survey. While the focus on challenges in hiring IT staff might be considered a framing choice, it reflects a notable aspect of the survey findings and does not appear to be designed to manipulate the reader's interpretation.
Language Bias
The language used is generally neutral and objective. The article employs statistical data and avoids emotionally charged language. Terms like "high expectations" could be considered subjective, but in this context, it appropriately reflects the opinions of businesses who participated in the survey.
Sustainable Development Goals
The increase in e-commerce turnover shows growth in the digital economy, creating job opportunities and boosting economic activity. The high demand for ICT specialists, while indicating challenges in recruitment, also points to a growing need for skilled labor in this sector. This aligns with SDG 8 which aims for sustained, inclusive, and sustainable economic growth, full and productive employment, and decent work for all.