Netflix's Ad-Supported Success

Netflix's Ad-Supported Success

cnbc.com

Netflix's Ad-Supported Success

Netflix's ad-supported plan surpasses expectations with 70 million users, while subscriber growth remains strong and they transition their investor focus.

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United States
EntertainmentMediaGrowthStreamingAdvertisingRevenue
NetflixNielsenNational Football LeagueFanduelVerizon
Did Netflix sell out of ad inventory for its NFL games?
Netflix has sold out its ad inventory for two NFL games it will air on Christmas Day, highlighting the appeal of live sports and the effectiveness of their ad platform.
What is Netflix's shifting focus in terms of investor updates?
Netflix is transitioning its investor focus from subscriber numbers to revenue and other financial metrics, indicating a shift in strategic priorities.
What percentage of Netflix's new sign-ups are for ad-supported plans?
The majority of new Netflix sign-ups are for ad-supported plans, indicating strong demand for the more affordable option in the countries where it's available.
How many global monthly active users does Netflix's ad-supported tier have?
Netflix's ad-supported tier has reached 70 million global monthly active users, exceeding expectations and showcasing the success of their cheaper plan option.
What was Netflix's subscriber growth in the third quarter, and what is the total number of memberships?
Netflix's subscriber growth remains robust, with 5.1 million new subscribers added in Q3, surpassing Wall Street predictions and totaling 282.7 million memberships across all tiers.