Tag #Abc Radio

What are the immediate impacts of ABC Radio Melbourne's lowest ever audience share, and how does this affect its competitive position?

ABC Radio Melbourne's city audience share dropped to 4.3 percent, a 0.4 percentage point decrease from the previous survey. This is the station's lowest ever share and follows the launch of a new breakfast program featuring Bob Murphy and Sharnelle Vella, which saw a 0.7 percentage point drop to a 5.6 percent share.