Tag #Brand Diversification

theguardian.com
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Supreme Acquires Typhoo Tea Brand in £10.2 Million Rescue Deal

Supreme, a London-listed vape and battery company, purchased the 121-year-old British tea brand Typhoo for £10.2 million after Typhoo filed for administration due to declining sales, mounting debt, and a factory break-in resulting in £24 million in exceptional costs.

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