Tag #Brand Exodus

What are the long-term implications for X and its users if this trend of brands leaving continues?

The long-term impact on X remains uncertain. While some organizations still find value in its rapid communication capabilities, the trend suggests a decline in its relevance unless the platform significantly improves its content moderation strategies. The "great X-odus" could force a recalibration of X's business model and its approach to brand safety, or accelerate its decline as a major social media force.