jpost.com
🌐 85% Global Worthiness
Israel Ranks Last in Nation Brands Index, Sparking $100 Million Rebranding Effort
The 2024 Nation Brands Index ranked Israel last, reflecting negative global sentiment across various sectors and highlighting a need for a major rebranding effort, such as Brand IL's $100 million initiative.
Israel Ranks Last in Nation Brands Index, Sparking $100 Million Rebranding Effort
The 2024 Nation Brands Index ranked Israel last, reflecting negative global sentiment across various sectors and highlighting a need for a major rebranding effort, such as Brand IL's $100 million initiative.
Progress
56% Bias Score
Reduced Inequality