Tag #Chain Restaurants

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China's Catering Market: Franchise Growth and Emerging Trends

In 2024, China's \$774.6 billion catering market saw a 23 percent chain rate, a 26.2 percent increase in franchise brands (295,000), and strong growth among large chains (69.3 percent year-on-year). This reflects rising consumer preference for high-rated establishments, intense competition, and over...

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