europe.chinadaily.com.cn
🌐 85% Global Worthiness
Chinese Consumers Prioritize Wellness, Experiences Amid Cautious Spending
AlixPartners' report on 3,000 Chinese consumers shows increased spending on wellness and experiences (41% on health, 30%+ on groceries/clothing/travel), led by Gen Z in top cities and affluent seniors, despite cautious overall sentiment; online channels dominate.
Chinese Consumers Prioritize Wellness, Experiences Amid Cautious Spending
AlixPartners' report on 3,000 Chinese consumers shows increased spending on wellness and experiences (41% on health, 30%+ on groceries/clothing/travel), led by Gen Z in top cities and affluent seniors, despite cautious overall sentiment; online channels dominate.
Progress
16% Bias Score
Good Health and Well-being