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🌐 85% Global Worthiness
Binary Climate Data Presentation Increases Public Perception of Impact
A new study finds that presenting climate change data as binary events (e.g., a lake freezing vs. not freezing) leads to a stronger public perception of its impact than showing continuous trends like temperature increase, as demonstrated through experiments using both real and hypothetical lake data...
Binary Climate Data Presentation Increases Public Perception of Impact
A new study finds that presenting climate change data as binary events (e.g., a lake freezing vs. not freezing) leads to a stronger public perception of its impact than showing continuous trends like temperature increase, as demonstrated through experiments using both real and hypothetical lake data...
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36% Bias Score
Climate Action
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