Platform Endorsements Boost Sales for Both Endorsed and Unendorsed Services
A field experiment shows Amazon's Choice-style endorsements increase endorsed service sales by 41% and unendorsed service sales by 3.1%, driven by consumer perception of higher platform quality; 67% of the overall order increase comes from unendorsed services.
Platform Endorsements Boost Sales for Both Endorsed and Unendorsed Services
A field experiment shows Amazon's Choice-style endorsements increase endorsed service sales by 41% and unendorsed service sales by 3.1%, driven by consumer perception of higher platform quality; 67% of the overall order increase comes from unendorsed services.
Progress
36% Bias Score
Connected Devices: A Technological Underperformer
Despite the proliferation of connected devices in daily life, from smart home appliances to fitness trackers, their impact has fallen short of expectations, raising questions about usability, value, and user satisfaction.
Connected Devices: A Technological Underperformer
Despite the proliferation of connected devices in daily life, from smart home appliances to fitness trackers, their impact has fallen short of expectations, raising questions about usability, value, and user satisfaction.
Progress
48% Bias Score
E-commerce Boom Demands Tailored Marketing Strategies
The global e-commerce market is expanding rapidly, projected to reach \$6.3 trillion in 2024, with evolving consumer behaviors across generations and genders demanding tailored omnichannel strategies for brands to succeed.
E-commerce Boom Demands Tailored Marketing Strategies
The global e-commerce market is expanding rapidly, projected to reach \$6.3 trillion in 2024, with evolving consumer behaviors across generations and genders demanding tailored omnichannel strategies for brands to succeed.
Progress
36% Bias Score
Iced Coffee Craze: At-Home Brewing vs. Café Quality
This article analyzes the rising popularity of iced coffee and the efforts of companies like Nestlé and Keurig to capture the at-home market, while highlighting the scientific challenges and economic considerations involved.
Iced Coffee Craze: At-Home Brewing vs. Café Quality
This article analyzes the rising popularity of iced coffee and the efforts of companies like Nestlé and Keurig to capture the at-home market, while highlighting the scientific challenges and economic considerations involved.
Progress
40% Bias Score
Gen Z Rejects British Sandwich Classics
A study reveals that younger generations in the UK are choosing more exotic ingredients for their sandwiches compared to their older counterparts.
Gen Z Rejects British Sandwich Classics
A study reveals that younger generations in the UK are choosing more exotic ingredients for their sandwiches compared to their older counterparts.
Progress
24% Bias Score
Germans' Mixed Views on New Food Technologies
A survey reveals that Germans are traditionally minded about food, with mixed views on new technologies. Health concerns and price are key factors, while younger people are more open to alternatives.
Germans' Mixed Views on New Food Technologies
A survey reveals that Germans are traditionally minded about food, with mixed views on new technologies. Health concerns and price are key factors, while younger people are more open to alternatives.
Progress
0% Bias Score
Chipotle Raises Prices 2% to Combat Inflation
Chipotle raised its menu prices by 2% nationally to offset inflation, a move following missed revenue forecasts despite steady customer traffic and controlled operating costs; this comes after CEO Brian Niccol's departure and amid concerns about portion sizes.
Chipotle Raises Prices 2% to Combat Inflation
Chipotle raised its menu prices by 2% nationally to offset inflation, a move following missed revenue forecasts despite steady customer traffic and controlled operating costs; this comes after CEO Brian Niccol's departure and amid concerns about portion sizes.
Progress
40% Bias Score
Italian Consumers Prioritize Repair, Durability, and Resale in Sustainable Consumption
A 2024 GS1 Italy survey reveals that Italians prioritize product repair (7.7/10), durable goods (7.5/10), and reselling unused items (7.5/10), with generational differences impacting specific sustainable practices and retailer services.
Italian Consumers Prioritize Repair, Durability, and Resale in Sustainable Consumption
A 2024 GS1 Italy survey reveals that Italians prioritize product repair (7.7/10), durable goods (7.5/10), and reselling unused items (7.5/10), with generational differences impacting specific sustainable practices and retailer services.
Progress
20% Bias Score
Mobile Shopping to Dominate US Holiday Spending
US holiday mobile shopping is projected to hit a record \$128.1 billion this year, a 12.8% increase, driven by Gen Z consumers and retailers' mobile app improvements; 53% of online spending is expected to be mobile.
Mobile Shopping to Dominate US Holiday Spending
US holiday mobile shopping is projected to hit a record \$128.1 billion this year, a 12.8% increase, driven by Gen Z consumers and retailers' mobile app improvements; 53% of online spending is expected to be mobile.
Progress
44% Bias Score
Online Shopping Debt in Germany
This article explores the rising issue of online shopping debt in Germany, focusing on the impact of "buy now, pay later" services and highlighting the disproportionate effect on women and young people.
Online Shopping Debt in Germany
This article explores the rising issue of online shopping debt in Germany, focusing on the impact of "buy now, pay later" services and highlighting the disproportionate effect on women and young people.
Progress
24% Bias Score
Singles' Day 2023: Less Shiny Than Before
China's Singles' Day shopping festival sees decreased consumer enthusiasm and e-commerce platforms look abroad for growth.
Singles' Day 2023: Less Shiny Than Before
China's Singles' Day shopping festival sees decreased consumer enthusiasm and e-commerce platforms look abroad for growth.
Progress
0% Bias Score
Doom Spending: Election Anxiety and Economic Uncertainty Fuel Compulsive Buying
Analysis of the rise of "doom spending" among consumers due to election-related stress and economic uncertainty.
Doom Spending: Election Anxiety and Economic Uncertainty Fuel Compulsive Buying
Analysis of the rise of "doom spending" among consumers due to election-related stress and economic uncertainty.
Progress
0% Bias Score