Ten Website Platforms for Small Businesses in 2025
In 2025, small businesses increasingly rely on websites (73%+), and ten website platforms—WordPress, Ghost, Carrd, Thrivecart, Wix, Squarespace, Shopify, Notion, Microsoft Word, and LinkedIn—offer diverse solutions based on business goals and technical skills.
Ten Website Platforms for Small Businesses in 2025
In 2025, small businesses increasingly rely on websites (73%+), and ten website platforms—WordPress, Ghost, Carrd, Thrivecart, Wix, Squarespace, Shopify, Notion, Microsoft Word, and LinkedIn—offer diverse solutions based on business goals and technical skills.
Progress
40% Bias Score
The Future of Personal Branding: Niche Down, Be Multi-Dimensional, and Thrive
The personal branding market is oversaturated, requiring individuals to niche down, demonstrate unique expertise, and cultivate a holistic personal brand encompassing professional and personal well-being for long-term success.
The Future of Personal Branding: Niche Down, Be Multi-Dimensional, and Thrive
The personal branding market is oversaturated, requiring individuals to niche down, demonstrate unique expertise, and cultivate a holistic personal brand encompassing professional and personal well-being for long-term success.
Progress
48% Bias Score
Starbucks China Shifts to Digital to Combat Sales Decline
Starbucks China is pivoting to digital innovation and targeted marketing under new growth director Yang Zhen, following a 7% sales decline in Q4 2024, while competitors like Ora Coffee emphasize affordability and operational efficiency in a rapidly evolving Chinese coffee market.
Starbucks China Shifts to Digital to Combat Sales Decline
Starbucks China is pivoting to digital innovation and targeted marketing under new growth director Yang Zhen, following a 7% sales decline in Q4 2024, while competitors like Ora Coffee emphasize affordability and operational efficiency in a rapidly evolving Chinese coffee market.
Progress
32% Bias Score
Starbucks China Shifts to Digital Strategy Amidst Declining Sales
Starbucks China is undergoing a digital transformation to counter declining sales, appointing a new chief growth officer and launching viral marketing campaigns to attract younger consumers, while competitors like Ora Coffee focus on affordability.
Starbucks China Shifts to Digital Strategy Amidst Declining Sales
Starbucks China is undergoing a digital transformation to counter declining sales, appointing a new chief growth officer and launching viral marketing campaigns to attract younger consumers, while competitors like Ora Coffee focus on affordability.
Progress
36% Bias Score
T2's 2024 Rebranding and Network Expansion: A Success Story in the Russian Mobile Market
In 2024, the Russian mobile operator T2 completed a major rebranding campaign, significantly expanding its network infrastructure by adding over 25,000 base stations, implementing VoLTE across 69 regions, and launching new security and product features, including a data breach report service used by...
T2's 2024 Rebranding and Network Expansion: A Success Story in the Russian Mobile Market
In 2024, the Russian mobile operator T2 completed a major rebranding campaign, significantly expanding its network infrastructure by adding over 25,000 base stations, implementing VoLTE across 69 regions, and launching new security and product features, including a data breach report service used by...
Progress
40% Bias Score
Boutique PR Agencies Transform Fashion Industry
The fashion industry increasingly uses boutique agencies like 5th House PR for personalized strategies, as seen in their success with brands such as Charlotte Simone, Fiorucci, and NATURIUM (acquired for $355 million in 2023 after achieving 1.2 billion media reach).
Boutique PR Agencies Transform Fashion Industry
The fashion industry increasingly uses boutique agencies like 5th House PR for personalized strategies, as seen in their success with brands such as Charlotte Simone, Fiorucci, and NATURIUM (acquired for $355 million in 2023 after achieving 1.2 billion media reach).
Progress
40% Bias Score
Five Income Streams for Content Creators to Build a Sustainable Business
A content creator with a six-figure income from coaching and content since 2019 details five income streams: brand deals, affiliate marketing, social media platforms, writing blogs, and developing their own products, emphasizing diversification for financial stability.
Five Income Streams for Content Creators to Build a Sustainable Business
A content creator with a six-figure income from coaching and content since 2019 details five income streams: brand deals, affiliate marketing, social media platforms, writing blogs, and developing their own products, emphasizing diversification for financial stability.
Progress
40% Bias Score
Harvard Case Study Highlights Creator Economy Success
Melissa Wood-Tepperberg's entrepreneurial journey, now a Harvard Business School case study, showcases how authenticity, community ownership, and diversified income streams built a $250 billion creator economy business.
Harvard Case Study Highlights Creator Economy Success
Melissa Wood-Tepperberg's entrepreneurial journey, now a Harvard Business School case study, showcases how authenticity, community ownership, and diversified income streams built a $250 billion creator economy business.
Progress
28% Bias Score
Starbucks China Pivots to Digital-First Strategy Amidst Declining Sales
Starbucks China's declining sales (7% year-on-year revenue decline, 14% comparable store sales decline in Q4 2024) prompted a strategic shift from its traditional 'third place' model to a digital-first approach under new chief growth officer Yang Zhen, marked by viral marketing campaigns and digital...
Starbucks China Pivots to Digital-First Strategy Amidst Declining Sales
Starbucks China's declining sales (7% year-on-year revenue decline, 14% comparable store sales decline in Q4 2024) prompted a strategic shift from its traditional 'third place' model to a digital-first approach under new chief growth officer Yang Zhen, marked by viral marketing campaigns and digital...
Progress
32% Bias Score
Building Trust for Online Entrepreneurs: Four Key Strategies
Entrepreneurs must build trust online by using direct outreach, creating valuable content, engaging consistently, and leveraging social proof like reviews to overcome anonymity challenges and attract customers.
Building Trust for Online Entrepreneurs: Four Key Strategies
Entrepreneurs must build trust online by using direct outreach, creating valuable content, engaging consistently, and leveraging social proof like reviews to overcome anonymity challenges and attract customers.
Progress
36% Bias Score
Amazon Autos Disrupts Car Buying, Targeting $20.8B Advertising Market
Amazon's new car-buying platform, Amazon Autos, partners with Hyundai to sell new vehicles online in 48 major U.S. cities, handling financing and paperwork digitally and offering a personalized advertising experience.
Amazon Autos Disrupts Car Buying, Targeting $20.8B Advertising Market
Amazon's new car-buying platform, Amazon Autos, partners with Hyundai to sell new vehicles online in 48 major U.S. cities, handling financing and paperwork digitally and offering a personalized advertising experience.
Progress
60% Bias Score
Amazon's Branded Content Strategy: Integrating Services into Engaging Original Shows
Amazon launched original shows like "Celebrity Substitute" and "Boy Room" on YouTube and TikTok, integrating its services naturally into the narrative to engage audiences and showcase its capabilities, resulting in positive viewer response and improved brand perception.
Amazon's Branded Content Strategy: Integrating Services into Engaging Original Shows
Amazon launched original shows like "Celebrity Substitute" and "Boy Room" on YouTube and TikTok, integrating its services naturally into the narrative to engage audiences and showcase its capabilities, resulting in positive viewer response and improved brand perception.
Progress
48% Bias Score