Tag #Ghost Stores

What are the immediate consequences of the proliferation of online-only "ghost stores" in Australia, and how does it impact consumers?

Several online-only stores, including Maison Canberra, Cooper\&Ellis, and Molly-Smith, are deceptively advertising "closing down sales" despite lacking physical storefronts and recent online registration. These ghost stores, often sourcing products from overseas, are misleading consumers with fabricated backstories and significantly inflated original prices.