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Record-Breaking Attendance at National Museum of China Fueled by Popular Phoenix Magnets
The National Museum of China in Beijing recorded 6.3 million visitors by November 28th, 2024, a 10 percent increase from the previous year, driven largely by the popularity of phoenix coronet-shaped refrigerator magnets—over 530,000 sold since October—and a focus on attracting younger audiences.
Record-Breaking Attendance at National Museum of China Fueled by Popular Phoenix Magnets
The National Museum of China in Beijing recorded 6.3 million visitors by November 28th, 2024, a 10 percent increase from the previous year, driven largely by the popularity of phoenix coronet-shaped refrigerator magnets—over 530,000 sold since October—and a focus on attracting younger audiences.
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