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E-commerce Sales Surge in Spain: 18% Growth in 2024
In 2024, Spanish e-commerce sales surged by 18%, outpacing offline growth at 4.5%, reaching a 6.8% market share in consumer goods. This growth is fueled by increased purchasing frequency, larger basket sizes, and higher spending, with senior citizens increasingly adopting online shopping.
E-commerce Sales Surge in Spain: 18% Growth in 2024
In 2024, Spanish e-commerce sales surged by 18%, outpacing offline growth at 4.5%, reaching a 6.8% market share in consumer goods. This growth is fueled by increased purchasing frequency, larger basket sizes, and higher spending, with senior citizens increasingly adopting online shopping.
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