Tag #Sky Trails

What is the primary factor contributing to Playmobil's recent financial struggles, and what immediate action has the company taken to address this?

Playmobil, a German toy manufacturer, saw its revenue decline by a third in recent years, dropping from €721 million in 2022 to €490 million in 2024. This downturn led to the elimination of 700 jobs. However, the company is attempting a turnaround with the introduction of Sky Trails, a new product line featuring a high-speed, customizable slide.