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Hello Kitty at 50: Still Popular

Hello Kitty's 50th anniversary is celebrated amid revelations about her origins and continued global success.

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Turkish

United States

EntertainmentAnniversaryMarketingPop CultureIconCharacter

SanrioTokyo Meisei UniversityOregon UniversityMcdonald'sCasio

Yuko ShimizuMika NishimuraJoyce S. Cheng

What is the main point of the article?: Hello Kitty, despite being 50 years old, continues to grow in popularity, celebrating her anniversary with events in Japan and worldwide.
What is the surprising revelation about Hello Kitty?: Sanrio, Hello Kitty's creator, surprisingly revealed that she is not a cat but a British girl, adding to the mystery and adaptability of the character.
How is Hello Kitty's 50th anniversary being celebrated?: The character's 50th anniversary is being celebrated with various products and events, showcasing Hello Kitty's lasting appeal and generating significant revenue for Sanrio.
How does Hello Kitty's design contribute to her marketability?: Hello Kitty's simple, mouthless design allows fans to project their feelings onto her, making her a highly marketable and versatile icon across cultures.
What are the key factors contributing to Hello Kitty's enduring popularity?: Hello Kitty's success is attributed to her adaptability, her kawaii aesthetic, and her ability to transcend age and cultural differences, allowing her to resonate with a global audience.

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