lefigaro.fr
Ligue 1+ Launches, Aiming for One Million Subscribers
The Ligue de Football Professionnel (LFP) launches Ligue 1+, a streaming service showing eight of nine Ligue 1 matches per week for €14.99 monthly, aiming for one million subscribers by season's end, after DAZN's departure.
- What is the immediate impact of Ligue 1+'s launch on French football broadcasting and fan access?
- The LFP is launching Ligue 1+, a new streaming service for Ligue 1 matches, offering eight of nine games per matchday for €14.99 per month. This follows DAZN's departure and aims to regain control over broadcasting rights, though the LFP anticipates two challenging years.
- How does Ligue 1+'s pricing and content strategy compare to previous Ligue 1 broadcasters, and what are the potential challenges?
- Ligue 1+ undercuts DAZN's previous pricing and targets 1 million subscribers by season's end, aiming for 2.2-2.5 million within four years. This strategy reflects a shift in broadcasting rights control and aims to improve fan access and revenue.
- What are the long-term implications of this change in broadcasting rights control for the financial sustainability and future of Ligue 1?
- The success of Ligue 1+ hinges on attracting and retaining subscribers, competing with established platforms, and potentially navigating challenges in content production and distribution. The €66 million cost necessitates a substantial subscriber base to ensure profitability. The transfer of DAZN subscribers will be crucial for initial momentum.
Cognitive Concepts
Framing Bias
The article frames the launch of Ligue 1+ overwhelmingly positively. Phrases like "Un tournant historique" (A historic turning point) and quotes emphasizing the LFP taking control of its destiny strongly suggest a narrative of success and progress. The potential challenges ("deux années difficiles") are downplayed in comparison to the celebratory tone surrounding the launch. The focus on pricing compared to DAZN also frames Ligue 1+ as a more affordable and therefore better option.
Language Bias
The language used is largely positive and promotional. Phrases like "reprendre son destin en main" (take back its destiny) and descriptions emphasizing the platform's attractiveness to fans ('attirer les fans') contribute to a celebratory tone. While not overtly biased, the lack of critical analysis and focus on positive aspects could be viewed as subtly biased. There's no overtly loaded language, but the overall tone is decidedly promotional.
Bias by Omission
The article focuses heavily on the launch of Ligue 1+, its pricing, and projected subscriber numbers. However, it omits any discussion of potential negative impacts on fans who may struggle to afford the subscription, or those who might be excluded due to technological limitations. There is no mention of alternative viewing options for those unable to subscribe. While acknowledging space constraints is important, the lack of these counterpoints creates a somewhat incomplete picture.
False Dichotomy
The article presents a somewhat simplistic view of the situation, framing the launch of Ligue 1+ as a necessary solution due to a lack of market ('il n'y avait pas de marché'). This ignores other potential solutions or compromises that could have been explored to improve access to Ligue 1 matches. The narrative heavily emphasizes the positive aspects of the new platform without sufficiently acknowledging potential drawbacks or competing perspectives.
Sustainable Development Goals
The new Ligue 1+ streaming service offers a more affordable option for watching Ligue 1 matches compared to previous seasons. This could increase accessibility for fans from lower socioeconomic backgrounds, thus reducing inequalities in access to sports entertainment. The lower price point, particularly the offer for those under 26, directly addresses this.