Fox Corp. Sells Out Super Bowl LIX Ad Slots at Record Prices
Fox Corp. has sold out all advertising slots for Super Bowl LIX at a record price of over \$8 million per ad, exceeding initial projections and reflecting the high value of live sports advertising in a shrinking cable TV market.
Fox Corp. Sells Out Super Bowl LIX Ad Slots at Record Prices
Fox Corp. has sold out all advertising slots for Super Bowl LIX at a record price of over \$8 million per ad, exceeding initial projections and reflecting the high value of live sports advertising in a shrinking cable TV market.
Progress
44% Bias Score
Super Bowl LIX Commercials: \$7 Million Spots Sell Out Amidst Celebrity Endorsement Frenzy
Super Bowl LIX commercials, costing \$7 million for a 30-second spot, sold out in August; brands like Rocket Mortgage, Booking.com, Mountain Dew, GoDaddy, and Doritos will feature celebrities, while others, like Coffee Mate, are teasing yet-to-be-announced talent; the high cost reflects the event's ...
Super Bowl LIX Commercials: \$7 Million Spots Sell Out Amidst Celebrity Endorsement Frenzy
Super Bowl LIX commercials, costing \$7 million for a 30-second spot, sold out in August; brands like Rocket Mortgage, Booking.com, Mountain Dew, GoDaddy, and Doritos will feature celebrities, while others, like Coffee Mate, are teasing yet-to-be-announced talent; the high cost reflects the event's ...
Progress
36% Bias Score
AI Video Generation Tool Showcases Potential to Revolutionize Video Production
Digital artist László Gaál's three-minute AI-generated commercial, using Google DeepMind's Veo 2, demonstrates the rapid advancement of AI video technology, showcasing its potential to revolutionize video production by drastically reducing costs and increasing accessibility.
AI Video Generation Tool Showcases Potential to Revolutionize Video Production
Digital artist László Gaál's three-minute AI-generated commercial, using Google DeepMind's Veo 2, demonstrates the rapid advancement of AI video technology, showcasing its potential to revolutionize video production by drastically reducing costs and increasing accessibility.
Progress
64% Bias Score
Meta to Test Ads on Threads Platform
Meta is testing ads on its Threads app with a few companies in the U.S. and Japan, marking its first attempt to generate revenue from the platform that launched in July 2023 and has over 300 million monthly users.
Meta to Test Ads on Threads Platform
Meta is testing ads on its Threads app with a few companies in the U.S. and Japan, marking its first attempt to generate revenue from the platform that launched in July 2023 and has over 300 million monthly users.
Progress
36% Bias Score
Netflix Q4 2024 Results: Record Subscriber Growth Fueled by Live Programming
Netflix added nearly 19 million subscribers in Q4 2024, exceeding expectations due to live programming such as a Jake Paul boxing match and NFL games; revenue reached \$10.2 billion, up 16% year-over-year, and the company announced price increases in several markets.
Netflix Q4 2024 Results: Record Subscriber Growth Fueled by Live Programming
Netflix added nearly 19 million subscribers in Q4 2024, exceeding expectations due to live programming such as a Jake Paul boxing match and NFL games; revenue reached \$10.2 billion, up 16% year-over-year, and the company announced price increases in several markets.
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44% Bias Score
JMP Securities Initiates Roku with Outperform Rating, $95 Price Target
JMP Securities initiated coverage of Roku with a market outperform rating and a $95 price target, citing its leading U.S. streaming position, significant CTV ad spend shift, and multiple growth avenues.
JMP Securities Initiates Roku with Outperform Rating, $95 Price Target
JMP Securities initiated coverage of Roku with a market outperform rating and a $95 price target, citing its leading U.S. streaming position, significant CTV ad spend shift, and multiple growth avenues.
Progress
44% Bias Score
Super Bowl LIX Commercials Sell Out at Record Prices
Super Bowl LIX commercials, costing \$7-8 million for a 30-second spot, sold out in August; State Farm canceled its ad due to the Los Angeles wildfires; the game airs February 9th on Fox.
Super Bowl LIX Commercials Sell Out at Record Prices
Super Bowl LIX commercials, costing \$7-8 million for a 30-second spot, sold out in August; State Farm canceled its ad due to the Los Angeles wildfires; the game airs February 9th on Fox.
Progress
36% Bias Score
X's Financial Troubles: Musk Denies Report of Internal Email Detailing Revenue Shortfalls
Elon Musk reportedly expressed concern over X's financial state in an internal email, citing stagnant user growth and low revenue; though Musk denies sending this email. The Wall Street Journal reports that the platform's revenue has halved due to advertisers leaving, but some have returned, improvi...
X's Financial Troubles: Musk Denies Report of Internal Email Detailing Revenue Shortfalls
Elon Musk reportedly expressed concern over X's financial state in an internal email, citing stagnant user growth and low revenue; though Musk denies sending this email. The Wall Street Journal reports that the platform's revenue has halved due to advertisers leaving, but some have returned, improvi...
Progress
48% Bias Score
Meta's Ad Policy Faces Continued EU Scrutiny
Meta's revised "pay or consent" policy, launched in October 2023 and modified in November following EU regulatory pressure, allows users to pay €5.99 monthly for ad-free Facebook and Instagram access, but consumer advocates claim it still violates EU law.
Meta's Ad Policy Faces Continued EU Scrutiny
Meta's revised "pay or consent" policy, launched in October 2023 and modified in November following EU regulatory pressure, allows users to pay €5.99 monthly for ad-free Facebook and Instagram access, but consumer advocates claim it still violates EU law.
Progress
44% Bias Score
Netflix's Record Subscriber Growth Fuels Price Hikes and Stock Surge
Netflix added a record 18.9 million subscribers in Q4 2024, exceeding expectations due to live sports and "Squid Game," prompting price increases across various plans in the US, Canada, Portugal, and Argentina and resulting in a 13 percent stock surge.
Netflix's Record Subscriber Growth Fuels Price Hikes and Stock Surge
Netflix added a record 18.9 million subscribers in Q4 2024, exceeding expectations due to live sports and "Squid Game," prompting price increases across various plans in the US, Canada, Portugal, and Argentina and resulting in a 13 percent stock surge.
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12% Bias Score
Surge in Telehealth Advertising Raises Quality-of-Care Concerns
Telehealth companies dramatically increased their advertising spending in 2023 to \$111 million, emphasizing convenience and destigmatization of health issues but raising concerns about care quality due to impersonal interactions and inconsistent follow-up, prompting calls for regulatory oversight.
Surge in Telehealth Advertising Raises Quality-of-Care Concerns
Telehealth companies dramatically increased their advertising spending in 2023 to \$111 million, emphasizing convenience and destigmatization of health issues but raising concerns about care quality due to impersonal interactions and inconsistent follow-up, prompting calls for regulatory oversight.
Progress
52% Bias Score
Major Japanese Companies Halt Fuji TV Ads Amid Sex Scandal
Major Japanese companies, including Nissan, Kao, and Seven & i Holdings, are suspending commercials on Fuji TV following allegations of the network's involvement in a nonconsensual sexual activity scandal involving former SMAP member Masahiro Nakai, resulting in a 90 million yen settlement.
Major Japanese Companies Halt Fuji TV Ads Amid Sex Scandal
Major Japanese companies, including Nissan, Kao, and Seven & i Holdings, are suspending commercials on Fuji TV following allegations of the network's involvement in a nonconsensual sexual activity scandal involving former SMAP member Masahiro Nakai, resulting in a 90 million yen settlement.
Progress
56% Bias Score