Showing 1 to 12 of 13 results


Labubu's Global Rise: From Obscure Toy to Cultural Phenomenon
Created in 2015 by Hong Kong illustrator Kasing Lung, the Labubu toy has exploded in global popularity, driven by celebrity endorsements, social media trends, and its unique aesthetic; Pop Mart, the distributing company, is rapidly expanding retail to meet demand.
Labubu's Global Rise: From Obscure Toy to Cultural Phenomenon
Created in 2015 by Hong Kong illustrator Kasing Lung, the Labubu toy has exploded in global popularity, driven by celebrity endorsements, social media trends, and its unique aesthetic; Pop Mart, the distributing company, is rapidly expanding retail to meet demand.
Progress
28% Bias Score


Stranded F-35 Jet Becomes Unexpected Tourism Ambassador for Kerala
A British F-35 fighter jet's emergency landing in Kerala on June 14th has unexpectedly boosted the state's tourism, with an AI-generated image of the jet in Kerala going viral and being used in a tourism campaign, attracting significant attention and highlighting the state's natural beauty and rich ...
Stranded F-35 Jet Becomes Unexpected Tourism Ambassador for Kerala
A British F-35 fighter jet's emergency landing in Kerala on June 14th has unexpectedly boosted the state's tourism, with an AI-generated image of the jet in Kerala going viral and being used in a tourism campaign, attracting significant attention and highlighting the state's natural beauty and rich ...
Progress
36% Bias Score


New Zealand Herpes Campaign Wins Top Cannes Award
The New Zealand Herpes Foundation's humorous campaign, starring national icons, won a top Cannes Lions award for destigmatizing herpes, a virus affecting roughly one-third of sexually active New Zealand adults, and generating millions of views.
New Zealand Herpes Campaign Wins Top Cannes Award
The New Zealand Herpes Foundation's humorous campaign, starring national icons, won a top Cannes Lions award for destigmatizing herpes, a virus affecting roughly one-third of sexually active New Zealand adults, and generating millions of views.
Progress
48% Bias Score


Viral TikTok Trend Drives Demand for Dubai Chocolate Bar, Leading to UK Supermarket Copies
A Dubai-based chocolatier's Knafeh-inspired chocolate bar, initially sold exclusively in the UAE, has gained viral popularity on TikTok, leading to increased demand and copycat versions in UK supermarkets like Lidl and Waitrose, highlighting the power of social media marketing and the global reach o...
Viral TikTok Trend Drives Demand for Dubai Chocolate Bar, Leading to UK Supermarket Copies
A Dubai-based chocolatier's Knafeh-inspired chocolate bar, initially sold exclusively in the UAE, has gained viral popularity on TikTok, leading to increased demand and copycat versions in UK supermarkets like Lidl and Waitrose, highlighting the power of social media marketing and the global reach o...
Progress
48% Bias Score


Duolingo's Owl Mascot, Duo, Dies, Sparking Viral Marketing Campaign
Duolingo announced the death of its owl mascot, Duo, sparking a viral social media campaign involving other brands and cryptic clues about his demise, potentially as a marketing strategy.
Duolingo's Owl Mascot, Duo, Dies, Sparking Viral Marketing Campaign
Duolingo announced the death of its owl mascot, Duo, sparking a viral social media campaign involving other brands and cryptic clues about his demise, potentially as a marketing strategy.
Progress
44% Bias Score


Moo Deng: Thailand's Viral Hippo Fuels Tourism But Raises Welfare Concerns
Moo Deng, a baby pygmy hippo born in July 2023 at Thailand's Khao Kheow Open Zoo, has become a massive commercial success, generating substantial revenue through merchandise and boosting tourism, but raising animal welfare concerns due to constant public exposure.
Moo Deng: Thailand's Viral Hippo Fuels Tourism But Raises Welfare Concerns
Moo Deng, a baby pygmy hippo born in July 2023 at Thailand's Khao Kheow Open Zoo, has become a massive commercial success, generating substantial revenue through merchandise and boosting tourism, but raising animal welfare concerns due to constant public exposure.
Progress
36% Bias Score

Labubu x Vans Collaboration Drives Collectible Toy Resale Market
A limited-edition Vans x Labubu collaboration is being auctioned on eBay for nearly \$10,000, highlighting the collectible toy's escalating value due to scarcity and viral fame, mirroring previous collectible crazes like Beanie Babies.

Labubu x Vans Collaboration Drives Collectible Toy Resale Market
A limited-edition Vans x Labubu collaboration is being auctioned on eBay for nearly \$10,000, highlighting the collectible toy's escalating value due to scarcity and viral fame, mirroring previous collectible crazes like Beanie Babies.
Progress
44% Bias Score

Preston North End Partners with Viral Potato Sellers SpudBros
Preston North End football club has signed a sponsorship deal with viral potato sellers SpudBros for the 2025-26 season; this unusual partnership follows other examples of non-traditional sponsorships in football, such as Hull City's Flamingo Land sponsorship and Barcelona's collaboration with the R...

Preston North End Partners with Viral Potato Sellers SpudBros
Preston North End football club has signed a sponsorship deal with viral potato sellers SpudBros for the 2025-26 season; this unusual partnership follows other examples of non-traditional sponsorships in football, such as Hull City's Flamingo Land sponsorship and Barcelona's collaboration with the R...
Progress
44% Bias Score

Little Moons' Mochi Ice Cream: From £10M to £50M in Two Years
Vivien Wong's Little Moons, a UK-based company, achieved phenomenal success, growing revenue from £10 million to £50 million in two years by introducing mochi ice cream and leveraging TikTok's viral reach, while maintaining in-house production and achieving B Corp certification in 2023.

Little Moons' Mochi Ice Cream: From £10M to £50M in Two Years
Vivien Wong's Little Moons, a UK-based company, achieved phenomenal success, growing revenue from £10 million to £50 million in two years by introducing mochi ice cream and leveraging TikTok's viral reach, while maintaining in-house production and achieving B Corp certification in 2023.
Progress
20% Bias Score

Staged Viral Videos Garner 205 Million Views
The Woolshed Company created eight viral videos featuring staged events, achieving 205 million views by employing narrative structures and sparking debate about their authenticity.

Staged Viral Videos Garner 205 Million Views
The Woolshed Company created eight viral videos featuring staged events, achieving 205 million views by employing narrative structures and sparking debate about their authenticity.
Progress
44% Bias Score

Harnessing Viral Principles for Successful Organizational Transformation
Many organizational change initiatives fail due to poor communication and a lack of understanding of social contagion; the article suggests applying principles of viral marketing—clear communication, community engagement, and network effects—to create self-sustaining change movements.

Harnessing Viral Principles for Successful Organizational Transformation
Many organizational change initiatives fail due to poor communication and a lack of understanding of social contagion; the article suggests applying principles of viral marketing—clear communication, community engagement, and network effects—to create self-sustaining change movements.
Progress
44% Bias Score

Memecoin Market Cap Surpasses \$127 Billion, Outpacing Utility Projects
As of 2024, memecoins boast a \$127 billion market cap, exceeding utility-focused projects; PEPE's \$9 billion valuation exemplifies the power of community and cultural relevance, but maintaining this requires combating bot activity and fostering long-term engagement.

Memecoin Market Cap Surpasses \$127 Billion, Outpacing Utility Projects
As of 2024, memecoins boast a \$127 billion market cap, exceeding utility-focused projects; PEPE's \$9 billion valuation exemplifies the power of community and cultural relevance, but maintaining this requires combating bot activity and fostering long-term engagement.
Progress
40% Bias Score
Showing 1 to 12 of 13 results